
Our people
We value people, we promote diversity and we invest to promote lifelong learning and professional growth by creating a transparent, collaborative and accessible working environment.
Our People
At Banca Generali, we believe that change - an essential element for successfully addressing the market challenges - cannot overlook the enhancement of human capital: only through the development of professional skills, the promotion of talent and ongoing support to people development we can maintain and increase competitiveness.
We consider human resources management as a fundamental pillar for the medium-long term success of the Group; therefore, we pay the utmost attention to the creation of a stimulating and safe work environment, capable of fostering the wellbeing of our employees and financial advisors.
Promoting a culture based on service quality, innovation, sustainability and meritocracy
Valuing diversity by ensuring inclusion and equal opportunities in the working environment
Investing in technical and digital skills to foster the growth of our people
Building an effective organisation that embraces a hybrid working model, which includes digital and stationary
At Banca Generali, we believe that People are the driving force behind our sustainable growth. Our business model is based on high-quality financial advisory services, which represent the main driver of our development. For this reason, when we talk about our “own workforce,” we are referring both to employees with employment contracts within the Banking Group and to our network of Financial Advisors authorised to make off-premises offers, who work as freelance professionals.
Employees
As of 12/31/2024, the Banca Generali Group had 1,104 employees, 48% of whom were women. The percentage of women in senior positions¹ is 36%. In addition, demonstrating our commitment to the younger generation, 50% of the personnel we hire are under 35.
Learn more about our People Strategy
¹Executives and Managers

Financial Advisors

The quality and efficiency of BG Network determine the Customer satisfaction level.
At Banca Generali, we pay the utmost attention to the selection of our network of Financial Advisors and to their subsequent personal and professional development, supported by the use of the most modern technology and the multi-channel platform. The advisory relationship represents the heart of the services we offer to meet increasingly complex needs that require bespoke solutions.
Our Network is structured around various types of collaborators (Senior Partners, Wealth Managers, Private Bankers, Financial Planners, Financial Planning Agents, and Relationship Managers) and is designed to meet the diverse needs of both Clients and financial Advisors themselves.
At the end of 2024, our distribution network had 2,353 Financial Advisors, 80% of whom were men and 20% women. In 2022, the new role of Sustainable Advisor was introduced: a cluster of Financial Consultants specialized in sustainability topics and certified as EFPA ESG Advisors.
Employees training
At Banca Generali we consider employee training to be a fundamental tool for supporting the Company’s success and competitiveness, in both the short and long term and therefore we dedicate numerous training courses to the entire corporate population, including part-time employees, those on fixed-term contracts or on internships.
Our employees' personal and professional growth and the improvement of their managerial and technical skills are fundamental pillars.
Offering quality training, whether in the classroom, on e-learning platforms or in hybrid mode, is the prerogative to support the development of all employees and make Banca Generali an increasingly influential player in the market, through upskilling and reskilling programs.
Our training proposal is developed along three lines:
- Regulatory/Safety Training: to make the Bank sustainable in the long term and protect its employees and the organisation (e.g., annual MiFID II certification; anti-corruption regulations).
- Training to develop technical skills: to continue to ensure a technical leadership that is widespread within the organisation and competitive on the market (e.g., use of Power BI, CFA certification, ITIL). We focus on areas that we consider crucial for business, such as Artificial Intelligence and Digital Competencies by implementing ad hoc trainings and projects (Digital Minds, Workshops on Copilot EDGE and the AI Ambassador Program).
- Training for the development of managerial and behavioral skills: to support people in the major strategic changes and build a unique managerial style.
Our People also take part in mandatory annual training on the fundamental rules of conduct set out in the Internal Code of Conduct, which includes among its minimum standards the promotion of a work environment free from all forms of discrimination or harassment, and the promotion of diversity and inclusion within the Banking Group.
Our commitment to the enhancement of our workforce is evidenced by the 70,749 hours of training provided, corresponding to +9.7% over the previous year. In line with the trend in recent years, the average number of hours of training enjoyed by each employee is increasing and in 2024 was 63.
We are aware of the importance of continuously valuing our People: in this context, performance management has always been a cornerstone of the relationship of trust between Employees and their Managers. Our Group Performance Management (GPM) process, conducted on a semi-annual basis, involves all Banca Generali Group People and aims to motivate them to achieve meaningful results, while fostering continuous professional development and a culture of excellent performance. Employees are encouraged to build a personalised professional development plan, setting three types of objectives: What, How, and Know-How. The GPM process enables individual performance evaluations, supported by tools such as Self-Evaluation, Multi-Source Feedback, and Mid-Year Feedback, promoting agile conversations and continuous feedback throughout the year. Each employee has the opportunity to receive structured feedback from key stakeholders (e.g., colleagues, direct reports), gaining a 360-degree view of their performance within the organisation. In 2024, the process was also extended to foreign subsidiaries, reflecting our commitment to sustainable, merit-based growth and talent development.
Training for Financial Advisors
In order to be at our Clients' side to meet all needs related to families and businesses, we have always been careful to train our network of Financial Advisors.
In general, the training programmes targeted to the Network are organised based on two main areas:
- managerial and relationship training (soft skills), in support of the role of Financial Advisors and for developing the skills and behaviour that set them apart from the rest of the market;
- high-profile technical/commercial and institutional training (technical skills), which takes account of the customers’ evolving needs over time and the regulatory developments.
One of the most innovative projects is My Academy, Banca Generali's Academy of strategic training courses, which has continued to play a crucial role thanks to the collaboration with Borsa Italiana Euronext.
ESG training plays a key and strategic role and is delivered annually across our Network, with different levels of depth (basic and advanced). By the end of 2024, the percentage of Financial Advisors with advanced ESG training reached 53%, exceeding the Strategic Plan 2022-2024 KPI defined at 50%.
Total training hours delivered in 2024 were 143,200, up 8% from the 2023 total hours. On average, each financial advisor benefited from about 63 hours of training.
We consider the values of Diversity, Equity & Inclusion to be an integral part of our corporate culture, so we actively promote initiatives aimed at creating an environment that is stimulating, innovative, open to discussion and exchange of expertise, acting on training, culture, the ecosystem and especially involving young people and the female population.
The integration of these principles into our culture begins already during the HR process, which has as a driver the recognition of the value and contribution of each individual. We place our focus, on fair treatment and valuing each individual by absolutely disregarding factors such as, for example, gender, race, ethnicity, religion/belief, sexual orientation, marital status, abilities or political convictions.
In early 2024, we defined a DEI Strategy that identified and guided our initiatives throughout the year. The definition of the DEI Strategy laid the foundations for supporting the spread of DEI matters, not only thanks to training and information initiatives, but also through the setting up of a KPI monitoring system within the organisation and the definition of policies.
Specifically, the “DEI Guidelines - Diversity, Equity & Inclusion” define how to implement initiatives aimed at spreading a diversity and equal opportunity culture among all Banca Generali Group employees, creating an inclusive work environment, free from any form of discrimination, guaranteeing fairness in all phases of the employment relationship and supporting the professional development and growth of all people, while also guaranteeing work-life balance.
All employees who detect any form of discrimination must report it according to the process defined by the Whistleblowing Policy, so as to implement the zero tolerance for any form of discrimination and sexual or non-sexual harassment.
Banca Generali receives gender equality certificationLearn moreDiversity, Equity & Inclusion Initiatives
In 2024, we strengthened our commitment to building an increasingly inclusive, equitable and diversity-respecting work environment. Our Diversity, Equity & Inclusion (DEI) initiatives developed along two main dimensions: generations and gender.
To foster intergenerational dialogue, we:
- organised an ad-hoc webinar focused on Generations within the “Do You Speak Inclusion?” training path;
- attended Career Days at the main Italian universities;
- promoted events and digital content to attract young talents under 35 leveraging social media and the active involvement of our Top Management.
Regarding the gender equality, we:
- ensured gender heterogeneity with at least 25% of female short-listed candidates in recruitment processes;
- launched female empowerment programmes and included talented women in succession plans;
- monitored the Gender & Equal Pay Gap and organised events such as Be Bold for Inclusion and Eventi in rosa;
- focused on gender violence through dedicated webinars;
- are among the signatories of the Charter “Donne in Banca” promoted by the Italian Banking Association (ABI). In accordance with the principles promoted by the association, the Bank is committed to enhancing its corporate policies according to the principle of equal opportunities;
- are members of “Women&Tech – Donne e Tecnologie”: this is a network of companies and people who pool their skills to realise women’s potential in innovation, promoting projects and actions against gender stereotypes and discrimination;
- have adhered since 2021 to the UN Women’s Empowerment Principles (WEPs), adopting concrete guidelines to promote gender equality and women’s empowerment in the workplace.
Moreover, to foster equity, we implemented an integrated approach to remuneration policies, ensuring equal opportunities regardless of age, gender, sexual orientation, disability, or cultural background. Pay equity is a fundamental principle for us.
In terms of inclusion, we engaged all employees in the “Do You Speak Inclusion?” programme, structured as series of five webinars on topics selected directly by our people, like: Balance, Generations, Pride, Cross-Cultural, and Disability. We also:
- launched “Be Parents”, an initiative for new parents aimed supporting the role of both mothers and fathers;
- created Quiet Rooms in our main offices - multifunctional spaces for individual use, designed to support mental and physical well-being, with special attention to the needs of new mothers returning to work;
- improved accessibility of workspaces and workstations for all employees;
- extended our “Next Normal” smart working model, allowing up to 12 remote working days per month, supporting work-life balance.
All these actions reflect our concrete commitment to fostering a work environment where everyone feels welcomed, respected, and free to express their full potential.
Listening to People and People engagement are key elements for us.
For this reason, also this year we organized the Generali Global Engagement Survey 2024 (GGES), aimed at engaging employees by fostering a sense of belonging and empowering everyone to actively participate in the company life.
The survey saw a Response Rate of 96% (+2% compared to the Pulse Survey 2023) and reported for the Banca Generali Group an Engagement Score of 86% (same percentage compared to the Pulse Survey 2023, and +2% compared to the GGES 2021), an important figure that testifies to people’s very strong sense of belonging to Banca Generali. Generali Group’s Global Engagement Survey not only seeks to measure the engagement rate of employees but also measures employees’ belief in the company’s goals and objectives (rational connection), their sense of pride from working at Generali Group (emotional connection), and their willingness to go the extra mile to support the company’s success (behavioural connection). In addition, this survey helps to gain better insights into the general happiness and stress levels of the Banca Generali Group’s employees.
The results of the 2024 survey highlight how the actions taken in recent years have turned many of the issues that were once seen as priorities into strengths, like more equity, transparency, openness to dialogue with top management, work-life balance, and the development of skills aligned with evolving technological and business needs. Among the new priorities emerged the need for more present People Managers and the importance of investing in training and acquiring new technical and technological skills, along with the promotion of closer collaboration among BG Group teams and the continued commitment to Diversity, Equity & Inclusion in support of organizational well-being.
Our Remuneration Policy supports the Banking Group’s mission, vision, values, governance and strategy, giving rise to an ongoing interaction that leads to constant fine-tuning of remuneration practices on the one hand, and the consolidation of the above-mentioned elements on the other.
We believe that responsible, fair and transparent remuneration mechanisms increase and protect over time reputation, credibility and consensus - prerequisites for business development oriented towards value creation and protection for all stakeholders, including employees and Financial Advisors.
Employees’ remuneration
Overall remuneration is based on a balanced fixed and variable pay mix depending on the company role. Performance is assessed through an approach that, depending on the employee population and time horizon considered, takes into account the results achieved by the individual, the performance of the relevant organisational unit, and the overall performance of the Company/Group. This is aimed at aligning the interests of management and shareholders. The short-term variable component, designed to reward both short- and medium-to-long-term results, is based - for certain roles - on the Balanced Scorecard (BSC) methodology, aimed to the achievement of quantitative and qualitative objectives - both financial and non-financial - related to the specific role. Top Management benefit of a Long-Term Incentive Plan (LTI).
Any action taken as part of the personnel remuneration policies is informed and shaped by the following principles:
- Internal Equity: compensation packages are consistent for comparable professional roles, taking into account the nature of the business, the position held, assigned responsibilities, demonstrated skills and competencies, geographic location, and other factors that may influence compensation levels over time. Obviously remuneration practices are gender-neutral.
- Competitiveness: compensation levels are aligned with those of relevant market benchmarks, which are continuously monitored to ensure consistency with best practices.
- Sustainability: our remuneration policies are an integral part of the Group’s strategy, which attributes significant weight to sustainability towards all stakeholders. Sustainability objectives also include that of promoting a sustainable, inclusive work environment and remuneration systems that are able to ensure the sustainability of both the Group’s and individual performance.
- Meritocracy and Performance: Reward systems based on merit and performance are consistent with the results and the behavior held to attain the same, which must be oriented to unwavering compliance with applicable regulations and procedures, as well as constant and focused risk assessment, enhancing talent and professional and personal growth.
As a Bank, we joined the 2nd edition of the ‘We SHARE 2.0’ plan promoted by the Generali Group, with the aim of fostering people's engagement in the achievement of strategic objectives, a culture of ownership and empowerment and their participation in the creation of sustainable value. This has given our employees the opportunity to participate in the share ownership plan and purchase Generali shares on favourable terms, with additional benefits linked to the achievement of ESG and financial objectives.
Financial Advisors’ remuneration
Financial Advisors serve the Bank pursuant to an agency agreement providing for, inter alia, variable remuneration directly linked to various types of revenues, on a percentage basis. The said variable remuneration is however recurrent, insofar as it is directly linked to the assets entrusted to each Financial Advisor and the related advisory and placing activities. Moreover, Financial Advisors may also qualify for further remuneration under various incentive plans. All bonuses are subject to compliance with current regulations, integrity in client relationships, and the achievement of predefined objectives through corrective malus and claw-back mechanisms.
More details are available in the Report on Remuneration Policy and Compensations Paid.
Our employees enjoy a series of benefits, the cost of which is normally fully borne by the Company. These initiatives aim to enhance both the quality of life of our people and to reward, on a meritocratic basis, performance and the achievement of the objectives outlined in the Strategic Plan, with a particular focus on sustainability as an essential element of the pursuit of objectives.
The benefits regard numerous aspects of welfare and, in light of their completeness and widespread adoption, make the Group a best practice both within and outside the financial sector. These benefits refer to:
- Company Bonus with Welfare Option: since 2016, employees have had the option to convert their company bonus into welfare credit. Welfare credit can be used for educational expenses, babysitting services, summer camps as well as to pay the assistance for family members with disabilities or aged over 75 through a dedicated platform.
- “Pure” Welfare: employees under permanent contract receive annual one-off amounts (differing for executives and other personnel) to be used through the Welfare Portal for the reimbursement and/or purchase of the services described above.
- Preferential Loans, Mortgages and Other Social Protection Tools (these include healthcare assistance, supplementary pension schemes, accident insurance, financial compensation in cases of death, total and permanent disability, critical illness (“dread disease”), and long-term care for employees who become non-self-sufficient).
Moreover, smart working (the so-called 'Next Normal') has been fully recognized as an opportunity to enhance employee satisfaction and to raise awareness of the importance of maintaining a healthy balance between professional and personal commitment. The Next Normal agreement concern the right to disconnect (explicited by restricting meetings to the working hours), the provision of meal vouchers even on remote working days (this is an improvement on the provisions of the National Collective Labour Agreement for the Credit sector) and a one-off bonus of 400 euros gross.
Our Bank also provides benefits related to reduced working hours for reasons concerning the needs of employees or their family members, such as the birth or adoption of children. In addition to the legally mandated right to take leave, the Bank grants paid leave for medical appointments and discretionary periods of unpaid leave, which are available to all employees, in addition to mandatory maternity and parental leave and access to both corporate and affiliated private nurseries.
At Banca Generali Group, trade union rights and freedom are fully respected, both in relation to trade union organizations (at company and territorial levels) and individual employees. In particular, the Internal Code of Conduct recognizes our People’s right to freedom of association and collective bargaining.
As of the end of 2024, the unionization rate stood at 34% (up from 33% in 2023).
100% of employees in Italy are subject to social and national legislation and the provisions of the National Collective Labour Agreement (CCNL) for the Credit sector or for credit Managers. In implementation of the National Collective Labour Agreement, the activity of Fondazione Prosolidar, which is involved in solidarity projects at an international level, was promoted, and saw the participation of over 80% of employees of Banca General S.p.A and Generfid S.p.A. Local legislation applies to the employees of BGFML, BG Valeur S.A. and BG Suisse Private Bank S.A, who are excluded from CCNL.
Trade union relations are conducted in line with the provisions of the law and collective bargaining (CCNL for the credit sector and Company Supplementary Contract – CIA). In particular, the system of trade union relations is developed through trade union meetings of an informative and advisory nature, as well as formal negotiations. This approach enables trade union organizations to effectively express their role within the company.
Regarding trade union relations at company level, the provisions of the supplementary company bargaining (so-called CIA) are still applied, summarised as follows:
Banca Generali has always considered the physical integrity of its employees a fundamental value and is committed to promoting a healthy and welcoming work environment for its workforce, including its Financial Advisors. To this end, the Bank has established internal policies and procedures to oversee this area. The Internal Code of Conduct, inspired by principles of fairness, transparency, and integrity, ensures that all workplaces are safe, healthy, and secure.
In 2024, a new security control framework was introduced at the bank branches. All branches are now protected using the security systems recommended by market best practices and by OSSIF, the ABI’s Research Center on Anti-Crime Security.
The necessary provisions are constantly applied with the specific support of a team of professionals from a qualified third-party firm - which carries out its activities by collaborating with Generali Group so that procedures, methods and rules are uniformly applied - appointed to the role by Banca Generali S.p.A. with the signing of an outsourcing contract for safety issues. The activities of the third party firm appointed to the task by Banca Generali S.p.A. are constantly monitored through specific SLAs/KPIs, as part of the duties of the company Head of the Prevention and Protection Service (RSPP), responsible for health surveillance.
Find out more details in the Integrated Annual Report.